The dairy reading club!

This week at the dairy reading club we have been re-reading (and rather enjoying again) the 1970 advertising classic ‘From Those Wonderful Folks Who gave You Pearl Harbor’ by Jerry Della Famina. The title is based on a suggestion by a junior creative in a brainstorming meeting for their then client Panasonic! Sadly, the ad never ran! Copies of the book are still available om Amazon - http://www.amazon.co.uk/s/ref=nb_sb_ss_i_0_11?url=search-alias%3Daps&field-keywords=jerry+della+femina&sprefix=jerry+della%2Caps%2C252 it covers the crazy years of our trade in and around Madison Avenue and is widely claimed to be the inspiration for the TV series Mad Men….. unputdownable! Nige

Jerry Della Famina

The dairy at Chamber of Commerce Event 31st January.

I am delighted to have been invited to act as the marketing expert at the Chamber of Commerce – Business Helping Business Event from 7.30am to 10am at The Park Inn, Nottingham on Tuesday 31/1/12.

We have a good, working relationship with the chamber and have recently been commissioned to handle the marketing communications for the 2012 Business Awards – our fifth year!

This event has two key speakers and then 5 sector specialists who host a table each. Attendees are invited to spend 10 minutes at each table to ask questions and take advice before moving on to the next table.

We would love to see as many of you there as possible – it should be a productive morning. All details can be found on the chamber web site – here – http://www.dncc.co.uk/your-chamber/5138/nottingham-business-helping-business Nige

Bob Holness RIP

The dairy has just heard that Bob Holness of Blockbusters fame has died…. no more can we use that old joke – ‘I’ll have a P please Bob!’

New Monster line for the Purple 89!

Commuters beware!!!     There’s a beast on the streets of Nottingham.

As part of a year long drive to improve their services across the city, Nottingham City Transport introduced the Purple People Eater to their GO2 89 route.

The brand new buses come complete with real time tracking and even more space inside to gobble up buggies, wheelchairs and lots of passengers. The improved Go2 Purple Line 89 is one not to be missed!

The dairy are delighted to be involved with the creative design and print production for Notitngham’s favourite bus company and wish the line every success.

Christmas is Coming!

It is now the last week before Christmas and the festivities have arrived as have the tin of Quality Street and the boxes of mince pies in the office – but I’m sure they won’t last as long!

We were all prepared for a quiet week this week as it usually is in the days running up to Christmas but there is still work coming in, we’re not complaining though as this is what we are here for!

From everyone here at The Dairy we wish you a very merry Christmas and a happy new year!

Abbie

 

Kirsty Henshaw and Dragons’ Den

Just returned from a great lunch hosted by Nottingham City Business Club.

The packed room was disappointed to hear at the start that the booked speaker – Dragon Hilary Devey was ill – but her last minute replacement Kirsty Henshaw was an absolute cracker!

Kirsty is a young, single mum from Preston who cried her way through her grilling in the Den last year – but was successful in gaining Peter Jones to back her and her product – a brand of ice cream that can be eaten by folks with all sorts of allergies.

She spoke engagingly and simply about her journey over the last two years and advised that a good dollop of common sense was what is needed most to succeed in business.

See more at http://www.kirsty-henshaw.com and her range at http://www.worthenshaws-freedom.co.uk/

Nige

Congratulations to NCT

A huge congrats to dairy client Nottingham City Transport who celebrated recently at the Annual Bus Industry Awards.

The Gotham depot scooped the prize for top national garage and the company was a finalist in the City Operator of the Year – not a bad result!

Well done to all from the dairy……..

…nearly Christmas…..

It’s that time of year again when the dairy attracts some odd phone calls from elderly or confused folks. This week must be the prime time to order Stilton and other cheeses for the festive period as we have had calls to place orders with us! We always politely explain that we are not a real dairy and point them in the direction of Long Clawson Dairy….. but I am seriously thinking of getting some Stilton in next week and seeing if I can make any money! Nige

Nottingham Sports Awards 2011

A big dairy thank you to Tony Bates and his team at Fast Graphics for the invitation last night to the Nottingham Sports Awards in our beautiful council house.
It was a great evening packed with local sporting stars and community volunteers – some of the stories made me feel very humble – one winner is chairman and treasurer of his community football team AND he coaches all five teams!!!
Good to see two dairy clients at the dinner – SR Education who sponsored the ‘Disabled Sportsperson of the Year’ Award and Nottingham Rugby.
A good night was had by all…..

Welcome our newest and youngest member of the team…

As a lot of you will know Gary and Danielle have been expecting a baby and she arrived this morning, a bouncing baby girl at 1:13am. The name is to follow as of yet and we send them all our wishes to a happy, healthy future!

Once again congratulations from all of us here at The Dairy