The dairy reading club!
January 24, 2012
This week at the dairy reading club we have been re-reading (and rather enjoying again) the 1970 advertising classic ‘From Those Wonderful Folks Who gave You Pearl Harbor’ by Jerry Della Famina. The title is based on a suggestion by a junior creative in a brainstorming meeting for their then client Panasonic! Sadly, the ad never ran! Copies of the book are still available om Amazon - http://www.amazon.co.uk/s/ref=nb_sb_ss_i_0_11?url=search-alias%3Daps&field-keywords=jerry+della+femina&sprefix=jerry+della%2Caps%2C252 it covers the crazy years of our trade in and around Madison Avenue and is widely claimed to be the inspiration for the TV series Mad Men….. unputdownable! Nige
Jerry Della Famina
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