Sofa King Hard To Write A Headline…

March 1, 2012

Today the Sofa King company in Northampton had their advertising slogan banned by the Advertising Standards Authority after there had been complaints that it was offensive and that it should not be used in ads at all, even when it was relevant to the name of a product.

Sofa King said that their slogan simply used the company name to refer to pricing and the words had not been changed or run together or punctuation used in a way that was intended to cause offence.

In my opinion this is Sofa King unfair!

– Abbie

http://www.thedairy.biz

marketing – design – web – pr – social media

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