Introducing, iOS7

June 11, 2013

After our recent post on May 23rd, looking into Samsungs S4 mobile device, it seems that Apple has indeed responded!

During the opening of WWDC conference in San Francisco yesterday, CEO Tim Cook unveiled the latest software update for iPhone and iPad, that’s being described as the biggest development since the iPhone launch.

Just months after Apple announced their first profit slide in a decade, the new software has had a dramatic facelift that changes everything we recognize as ‘Apple’ so far, designed to make the system cleaner, text is said to appear sharper while a “control centre” on the phone allows users to adjust settings with just one swipe from the bottom of the screen. This gives instant access to functions such as Airplane Mode, Wi-Fi, Bluetooth or Do Not Disturb, and enables users to quickly pause or play a song, jump to the next track and stream music. Meanwhile a “notification centre” will now be available from the “lock” screen so users can view updates with a “simple swipe”. Apple has also introduced an AirDrop tool to share content – which is said to be fully encrypted – with contacts nearby, and has added further updates to its cameras and its Siri feature.

Along with this major software change, Apple also announced a change in direction. Launching an iTunes radio, which is aiming to be a more sociable version of ‘Spotify’ and have also revealed a move into the Television industry launching Apple TV before the end of the year.



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